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Colour is locked from fading for 33 washes and hair is 95% stronger and 8x smoother with double the softness.\u003c\/p\u003e\n\n\u003cp\u003eDeveloped with FragranceFuse™ technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours.\u003c\/p\u003e","brand":"FUDGE","offers":[{"title":"250ml","offer_id":42460561866812,"sku":"5060420335514","price":26.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0631\/6874\/1436\/files\/FUDGE_DAMAGE_REWIND_DAMAGE_CONTROL_SHAMPOO_250_ML_a1fb10b2-1515-4817-a4da-68b013ca2d5d.png?v=1736302779"},{"product_id":"fudge-damage-rewind-damage-control-reconstructing-conditioner","title":"FUDGE DAMAGE REWIND DAMAGE CONTROL RECONSTRUCTING CONDITIONER","description":"\u003cp\u003eFudge Professional Clean Blonde Damage Rewind Reconstructing Conditioner; giving you 95% stronger hair instantly. For hair that’s blonder, stronger and smoother. 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Perfect for maintaining vibrant, healthy, and stronger hair, these conditioners lock in color for up to 33 washes.\u003c\/p\u003e","brand":"FUDGE","offers":[{"title":"500ml","offer_id":42460562260028,"sku":"9361497021307","price":53.9,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0631\/6874\/1436\/files\/FUDGE_DAMAGE_REWIND_DAMAGE_CONTROL_SHAMPOO_250_ML_AND_CONDITIONER_250_ML_02f18c0a-e890-456d-be08-7ae069c08580.png?v=1736302785"},{"product_id":"fudge-clean-blonde-damage-rewind-shampoo","title":"FUDGE CLEAN BLONDE DAMAGE REWIND SHAMPOO","description":"\u003cp\u003eFudge Professional Clean Blonde Damage Rewind Purple Toning Shampoo. Instantly erases yellow tones \u0026amp; damage from blonde hair, with Opti-PLEX™ technology for 95% stronger hair.\u003c\/p\u003e\n\n\u003cp\u003eDon’t choose between toning and repair! This dual-force purple shampoo contains our salon-strength purple micro-pigments that instantly knock out brassy tones, whilst the unique Opti-PlEX™ technology penetrates deep into the hair’s core to reconstruct bonds after chemical, styling and environmental damage, as well as weightlessly smoothing the cuticle.\u003c\/p\u003e\n\n\u003cp\u003eHair is blonder, 95% stronger, and 10x smoother with double the softness. 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